Hope-Beckham Inc.

The New York Times bestseller Gretchen Rubin explains how different personality characteristics interact and how knowing your personality leads to better communication. Rubin shared with Ragan Communications that the four main personality characteristics are upholder, questioner, obliger, or rebel. Read the link below to find what personality tendencies you align with. https://www.ragan.com/which-personality-tendency-makes-the/

Only 100 days remain until the delayed 2020 Tokyo Olympics. The games kick off on July 23rd, and viewers and athletes are both excited after waiting over a year. Georgians are especially excited to follow fellow Georgian Vincent Hancock on the shooting team. https://www.11alive.com//85-db3947a1-bb11-4d76-b813-62490f

Today fake news is getting harder and harder to spot, and the distrust in the media is at an all-time high. Ragan Communications shared five ways brands can join the fight against spreading 'fake news'. https://www.ragan.com/5-ways-you-can-join-the-fight-agains/

A retired Alpharetta police K-9 is now an Amazon best-seller! "My Dog Mattis" by Sargent Mark Tappan and Libby Hempen is about Tappan's bond with his K-9 officer Mattis. Mattis retired from the police force after six years, and it looks like he is enjoying retirement! https://www.ajc.com//childrens/Z3NL554TTNFFHJ5FVR2I5HWRBE/

The Braves are playing their first home game of the season today at Truist Park. After fans couldn't attend the 2020 season due to the COVID-19 pandemic, this home-opener is extra exciting for fans. Along with COVID precautions in place, the Braves are also celebrating the franchise's 150th anniversary. Looks like spring is officially in full-swing! https://www.ajc.com//ten-thing/WVCS5QOS5ZGLLNJ57T2QOTALGE/

As more Americans are receiving the COVID-19 vaccine, it seems the pandemic end is in sight. Google is pushing people to get their vaccine in hopes of society returning to normal and people going back to doing what they love. https://adage.com//googles-covid-19-vaccine-ad-say/2326366

There are a couple of reasons to celebrate today. One is that today is Friday and the other is that today is #NationalBagelDay! To celebrate this holiday, many restaurants are offering discounts or free bagels. If you love bagels, make sure to stop by your local Dunkin' or Einstein Bros to get your free bagel today! https://www.mdjonline.com//article_8762e472-5699-11eb-9449

Today is #NationalDressUpYourPet day. Here at HBI, we love our pets who have turned into our co-workers and love any excuse to show off how cute they are! If you are celebrating this fun holiday with your pet, share your photos with us!

There’s a massive rift of viewpoints in the U.S. PR Daily shared how communication pros can be a bridge toward greater unity, understanding, and reconciliation. https://www.ragan.com/how-corporate-communicators-can-help/

2020 was a wild year, and 2021 has not started on the best note. On top of everything that has changed this past year, one important change has been how we communicate. In this new era of communications, there are seven rules Public Relations Society of America (PRSA) provided to help be the best communicators. "We need to be authentic, listen, speak a new language, let go of ego, be in it together, offer something of real value, and be better. We need to be awesome." http://prsay.prsa.org//7-rules-for-a-new-era-of-communica/

As the state begins to receive the COVID-19 vaccine, demand is high; and many scheduling sites crashed due to high traffic. Healthcare workers, residents and staff at long-term care facilities, adults 65 and older and their caregivers, law enforcement, firefighters, 911 dispatchers, and first responders are all able to receive the vaccine during the first rollout. The Georgia Department of Public Health launched a COVID vaccine locator for eligible people to find the nearest location. https://www.11alive.com//85-9ae43e23-6f54-49ce-894d-59243f

We are so saddened by the passing of Jeopardy! host Alex Trebek. Trebek hosted the game show for 37-years, and in the past year continued bravely working during his pancreatic cancer diagnosis and treatment. In many households, Jeopardy! was a staple television show and brought the whole family together; his loss feels like losing a family member. Tributes are pouring in across the world praising the host’s quick wit and consistency on his show and highlighting how important a television show host can be in so many lives. https://www.nytimes.com///television/alex-trebek-dead.html

Atlanta-Journal Constitution wrote a piece highlighting our client, Christian City, Inc., before their second annual Community Champion Awards, which will be on April 29th, 2021. The article takes an in-depth guide on the amazing work Christian City does. It also explains Sarah Booth's story from living at Christian City as a young teenager to Sarah's role now as the Program Executive of Safe Place, Christian City's residential and Thrive Graduate Transition programs. For more information on Christian City, read the article below and mark your calendars for the 2nd Annual Community Champion Awards on April 29th. https://www.ajc.com//opinion-t/RSFKORYKNBBQPJBNJ3LFASE5QY/

Congratulations to our client, Lauren Bricks, from Ipsum Diagnostics LLCs for being named to Atlanta Business Chronicle's 2020 Class of 40 Under Forty. Lauren is the co-founder and chief operations officer of Ipsum, an independent testing laboratory that received Emergency Use Authorization from the Food and Drug Administration for its high capacity RT-PCR-based COVID-19 test. To read more about Lauren and her accomplishments, read the article below. Congratulations again Lauren, we are proud of you! https://www.bizjournals.com//lauren-bricks-chief-operating

YES Woman! Being a yes man is negative but the meaning of yes woman is totally different. We are celebrating the first full year of Riley Carney at Hope-Beckham. She is a yes woman. Ask her to take on any difficult assignment, and she says yes and completes to perfection. And she does it with enthusiasm and a smile. She is terrific. A year with Riley is a time to appreciate and celebrate. Happy anniversary, Riley!

Happiest of birthdays to our favorite redhead, Victoria Croft! We hope you have the best day ever, Mrs. Richard Brewer. We love you!

Tomorrow is the day! Here is your friendly reminder to get out and vote! If you are at the polls before they close, they have to let you vote!. As part of Georgia Support the Vote, HBI encourages our employees to vote and volunteer to work the polls. PRDaily even explained why PR pros could make great poll volunteers! https://www.prdaily.com/6-ways-a-pr-career-prepares-you-fo/

Today is #NationalPublicistDay! On this day in 1906, the New York Times printed the first press release written by Ivy Lee, considered by many to be "The Father of Modern PR." HBI is thankful for our clients for supporting us and letting us do what we love! Public relations sure has changed since 1906 (especially in 2020!), but we wouldn't change it for the world!

This month's blog comes from no other than Bob Hope! Click the link below to read Bob's blog, where he covers the import part leadership plays in communication. https://www.hopebeckham.com//28/Leadership-is-Communication

Today would have been Paul’s birthday, so we celebrated with his lovely wife Cheryl. Paul is still fondly remembered by all of us and is always going to be a part of our lives. Happy birthday Paul, we miss you!

There is only one week left to vote, and early voting ends Friday, October 30th! HBI is proud to be part of Georgia Support the Vote, a nonpartisan organization, to help businesses get directly involved in Georgia’s democratic process. Engaging companies in the democratic process is a part of ongoing national efforts to increase voter turnout and create a streamlined voting process for residents, so make sure you get out there and exercise your right to vote!

Due to COVID-19, the NFL announced that players could no longer exchange jerseys with each other after games. This decision left many players angry, and Tide got to work on finding a solution. Tide introduced the clean jersey swap, where jerseys are gathered after the game and then cleaned with Tide and mailed to the intended players. So far, 300 NFL players have signed up for the program, and Tide joins the ranks of companies that have thought of clever solutions to problems related to COVID-19. http://ow.ly/H3bw50C3dfE

Let’s TACO ABOUT 30 and wish our favorite event planning extraordinaire Chelsea Rosen a very happy birthday! We were able to surprise Chelsea earlier this week with a drive-by birthday party to celebrate her 30th. Happy birthday Chelsea, we love you!

Don't forget tonight at 7 PM EST National Down Syndrome Congress is going live on YouTube for the Soiree of Stars Virtual Gala! Click the link below to watch with us, and don't forget about all the special guest appearances! https://www.youtube.com/watch?v=UaPXFx1YbB8&feature=youtu.be